Artificial Intelligence in Marketing

komal boudhh

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The global artificial intelligence in marketing is growing continually. The market growth attributes to the growing need for high computation power, vast volumes of data generated each day, cloud-based services, and advanced algorithms development. Increasing requirements of marketing platforms allow companies in content curation, exploring artificial intelligence (AI) technology. Besides, the increasing usages of machine learning, deep learning, and natural language processing escalate market growth.

Additionally, increasing curating on-demand services, advertisements, articles, promotional advertisements, and videos substantiate market growth. The preference of the target audience increases the size of the market, helping in brand building substantiate the development of the market. The growing demand for customer-driven marketing and advertisement fuels market growth. The latest trends, such as social media image recognition, individual personalization, and conversational marketing, influence market growth.